Adivi Sesh has come up with a brilliant strategy of having paid premieres in many cities across the country. This strategy of paid premiers days ahead of the release has clicked big time in getting a positive response for the movie which in turn helped in creating a positive buzz.
These days makers need to come up with different strategies to prove the point that their movies are definitely worth a watch in the theaters. Otherwise, audiences are confining themselves to watching movies on digital platforms.
Kannada film 777 Charlie is following the same route as Adivi Sesh’s Major. Rakshit Shetty has played the lead role in the movie 777 Charlie which is an emotional tale. The story revolves around a dog with the same name. According to the latest update, the makers are holding paid premieres across 21 centers in the last few days.
These premieres have become successful in generating positive word of mouth. On the other hand, Rakshit Shetty has also planned paid premieres in 100 centers across Karnataka.
